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The Great Create: Free Creative Lifelines for Your Content Deadline
The Internet. It’s not just cat videos and memes. OK, it’s mostly cat videos and memes, but it’s also the world’s greatest resource for creatives. I could spend hours scouring the Internet for the...
View ArticleNot Just Facebook: How to Promote an Event for Smashing Success
There is no denying the power of social media, but not all social media is powerful. There are many facets to consider to achieve the desired results. Let’s take a look at event promotion specifically,...
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Google Analytics for Hotel Website & Marketing Performance
There are many ways that a hotelier can measure the performance of their website and marketing efforts, but very few are as effective as Google Analytics… and it’s free.With a little bit of developer...
View ArticleCommunity Managing 101: Do You Know the Basics?
Sprout Social defines a Community Manager as being “responsible for advocating the brand on social networks. They create their own social persona and actively go out within the online community to...
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INSTA-SEPTEMBER: See Our Campaign Successes
Social Successes – All About the Gram (Instagram) A picture is worth a thousand words, or maybe even a thousand likes. Instagram is an ideal social channel for beautiful imagery that embodies your...
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The Power of Ad Extensions!
Google AdWords ad extensions are created and utilized to give the consumer a better experience with your brand or product in the search results. Per usual, Google has done a great job at figuring out...
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BOO! The Scariest Social Content Mistakes
AHHHH! Cover your eyes, because these content mistakes are the scariest! (But really, don’t cover your eyes — keep reading!) Posting about a national holiday when that holiday doesn’t exist “Happy...
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Why You Should Be Using Facebook Video Advertising Right Now
Video is the wave of future content marketing. We’ve heard it before. But as most marketers are shifting their budgets from display and TV to digital video, the future looks ripe for social channels...
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FSC Fall Successes: A Hearty Crop of Client Wins
Autumn is harvest season, and if we were farmers, let’s just say we’d be very busy with abundant crops of client successes! From huge year-over-year gains on the 1st Lake Properties blog to Hotel...
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Boost Your Holiday Sales: SEO Tips & Social Media Tricks for Black Friday and...
The holiday season means big business for retailers, and with e-commerce sales expected to exceed $550 billion in the United States alone in 2016, it’s clear that there is plenty of opportunity for...
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Social Media Best Practices for Restaurants [Infographic + Case Studies]
When you’re handling a restaurant’s social media presence, it can be equal parts enjoyable and tough. One negative review can cost a restaurant around 30 potential customers, but that’s not the...
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November FSC Successes: A Snowfall of Client Successes
FSC Successes Infographic Text We feel like singing with our latest batch of winter successes on behalf of our clients: “…and since we’ve got stats to show, SEO, SEO, SEO!” Wait – those...
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Talking Twitter: Popular New Orleans Hashtags
So, you’re a New Orleans business on Twitter and you’re desperately trying to get the grasp of the language. One thing you should know about and use are hashtags. Hashtags are just the placing of the...
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6 Common Instagram Hashtag Mistakes Your Brand Is Making
Open up your Instagram app right now. Scroll through your home feed taking in all of the food porn, adorable tiny animals, and Kim K. selfies. Chances are, you also digested a few dozen hashtags along...
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FSC Interactive a Finalist for Digiday Publishing Awards
You know you’re in good company when your agency’s name is listed among titans like Conde Nast, The Atlantic, Tech Insider, Vox Media, The Washington Post and more. You know when actors say that being...
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Google’s New Layout: Death to Free Marketing?
By now you’ve probably heard about Google’s new layout. In case you haven’t, Google recently cut all of the text ads from the right sidebar of search results and is exclusively showing them above and...
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How a 100-Year-Old University Stays Digitally Relevant
Loyola University New Orleans is a traditional university rooted in strong Jesuit values, but the institution is far from old-fashioned in its marketing approach to social media. In an effort to stay...
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How Risk — Not Social Media — Made Sheryl Sandberg
The COO of Facebook, Sheryl Sandberg, is an obvious female role model for someone whose road to success was spurred by social media. Predictable, right? But Sandberg’s success isn’t about social media;...
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Sadie Nius Promoted to VP of Operations
FSC Interactive Vice President of Operations Sadie Nius. FSC Interactive, a New Orleans-based digital marketing agency has promoted Sadie Nius to Vice President of Operations. Nius began at FSC...
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Instagram Changes: Get Prepared With These 3 Takeaways
The FSC Interactive office is buzzing…Instagram is CHANGING! Instead of displaying the most recent images posted, Instagram will now show the photos most relevant to users based on an algorithm....
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